October Book Review

The Business Book: Big Ideas Simply Explained

Edited by Sam Atkinson (2014)

For anyone thinking about business, there are some extremely vast concepts to conquer along the way. This is true whether you are thinking about starting a business, redeveloping an existing business, or are simply interested in the world of business. The Business Book is a big book, no other way to say it. Its contents however make easy work of some fairly heavy material. With a natural flow from starting and growing a business to leadership, HR, finance management, strategy, marketing and production, The Business Book provides the reader with several options for accessing valuable and much needed information. Each chapter combines informative text with timeline studies, info graphics, visual aids and quotes that combine to provide a contextual picture for each topic.

Use it as a go-to guide, reference resource, or just as a coffee table book for quick inspiration on the go. This book is a great example of how to make the business of learning about business sexy. Its concepts and lessons can be applied in almost any industry or scenario.  Case studies and examples also offer a wide range of industry perspectives from automotive developments to technology, computers, and more. Available in print, check this one out at the Thunder Bay Public Library and remember that small is beautiful (especially when it comes to starting a business).

Jesse Roberts- Thunder Bay Public Library

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